Clemson head coach Brad Brownell and his coaching staff posted a video of themselves doing the ice bucket challenge this week.
I know you’re probably getting sick of these — my Facebook timeline has been 90% ice bucket videos for weeks — but the bottom line is that it is something fun to do for a good cause. Don’t believe me? Well, according to the internet’s favorite tweeter Darren Rovell, the national chapter of the ALS Association has gathered $22.9 million in donations over the last 22 days.
They got $23.5 million in 2013.
Neer underestimate the power of making yourself look like an idiot on video for charity.