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Mississippi State’s new court features ‘StarkVegas’ branding

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Mississippi State sent out a release on Thursday showcasing the new floor for the Bulldog basketball team, not an uncommon occurrence for this time of the year.

And, for the most part, it’s a pretty standard court. It has MSU’s colors, the area inside the three-point line is a slightly different color than the rest of the floor, it has the #HailState hashtag and the MSU athletics website listed on the floor.

It’s all pretty normal.

Except for the fact that ‘StarkVegas’ is written on one baseline.

For those that don’t know, ‘StarkVegas’ is a nickname that has been given to the city of Starkville, Mississippi, where MSU is located, that isn’t necessarily a compliment. It was born out of rival fans mocking the city for how little it has in common with Las Vegas. There really isn’t all that much to do in Starkville beyond clanging cowbells with the locals. But over the last couple of years, the town and the school have embraced the insult as a nickname, an opportunity to brand themselves as something more than just another sleepy southern college town.

Which is why it is written on that end of the floor.

It conveniently sits directly in front of MSU’s student section.