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It hasn’t been easy being the American Athletic Conference’s commissioner

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In Mike Aresco’s tenure as a conference commissioner, turmoil has been the norm.

The former CBS executive vice president took over as commissioner of the Big East last August, just in time to deal with the fallout of Syracuse and Pitt leaving for the ACC, Notre Dame’s decision to follow them south, Rutgers and Louisville beating UConn and Cincinnati out the door, and the Catholic 7 splitting from the conference the form their own brand-new, basketball-centric league.

Which, of course, they wanted to call the Big East.

So in the midst of watching teams sprint from the conference like freshmen from a house party when the cops show up, Aresco not only had to work out a television rights deal while figuring out how to keep the league from being a season-long punchline, he literally had to go back to square one: he needed a name.

He had been a conference commissioner for less than eight months at that point. Talk about being thrown into the fire.

“We didn’t want to be called the No Name Conference. We didn’t want to be called The Conference To Be Named Later,” Aresco told NBCSports.com. “We knew that to remain viable, we needed the name fairly soon.”

Once the name — American Athletic Conference — was officially decided upon, the next step was developing a logo, a trademarked patch that would start to build the brand of a league that completely redefining itself; the new Big East may have taken the name and Madison Square Garden, but the AAC is actually the old Big East.

That process was a success, as the American’s logo seems to be the one thing that everyone on twitter didn’t hate, but it was also a bit more complicated.

source:  Aresco reached out to a former CBS colleague named Leslie Ann Wade who had assembled a group that had been doing work on branding corporate logos. That group had contributed to the conference as a consultant on the PR front, so Aresco asked them to develop something, and they came up with the A with a star in the middle of it.

The decision-makers in the AAC offices loved it, but that was only the first step. They had to see what league members thought of it without allowing the logo to leak.

“We had to protect it,” Aresco said. “We couldn’t let anyone see it because we had to trademark it.”

That created a problem, because Aresco wanted to make sure that his conference member’s athletes and administrators all were fans of the logo he had developed. “We’ve got to make sure we have buy-in,” he said.

So what the AAC did was fly around the country to each of the member institutions, inviting a sampling of everyone involved with the school’s athletic department — presidents, ADs, coaches, athletes from revenue sports, athletes from Olympic sports — to get their feedback. The support was overwhelming.

Now that Aresco had a logo, he could actually get to work on turning the league into the powerhouse he believes it can be. Things like ensuring that all of the league’s basketball games will be aired on a national platform, whether it be ESPN, ESPN3 or CBS Sports Network. Or taking the time to talk to reporters to push support for his conference.

That may not be the most glorious part of his job, but it’s certainly better than trying to figure out who is trying to jettison themselves from the conference.

“If you ask me how it’s going compared to eight or nine months ago, it’s going extremely well,” he said. “We’re rejuvenated. We’re optimistic.”

“It’s been tough. We went through a period of real instability where we weren’t sure what we would have. We weren’t sure that we’d be here.”

Thursday marked the official beginning of the AAC as a conference, as three league members began their football seasons on opening night.

As it turns out, that’s anything but a chance for Aresco to slow down.

Two of the three AAC teams in action lost last night, with UConn losing to Towson at home (by 15!) and Rutgers dropping a road date with Fresno State in overtime.

Such is life when you’re trying to kickstart a rebranded league.

Oregon’s Dillon Brooks is ‘in a walking boot’, status still unclear

EUGENE, OR - DECEMBER 11: Dillon Brooks #24 of the Oregon Ducks shoots the ball over Ar'Mond Davis #22 of the Alabama Crimson Tide during the first half of the game at Matthew Knight Arena on December 11, 2016 in Eugene, Oregon.  (Photo by Steve Dykes/Getty Images)
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Oregon released a statement on Friday afternoon that said star forward Dillon Brooks had seen doctors and was in a walking boot, but gave no further update on his condition.

Brooks suffered what the program termed a “lower leg injury” on Thursday night against Cal. The injury was to his left leg – on replay, it looked like he rolled his ankle – which is concerning because his left foot is the foot that he injured over the summer, which caused him to miss the first three games of the season.

“He’ll be evaluated in the next couple of days and see where he’s at,” head coach Dana Altman said after Thursday’s game.

Allonzo Trier cleared to play vs. UCLA

Arizona head coach Sean Miller talks with guard Allonzo Trier (11) during the second half of an NCAA college basketball game against Northwestern State in Tucson, Ariz., Sunday, Nov. 22, 2015. (Mamta Popat/Arizona Daily Star via AP)  ALL LOCAL TELEVISION OUT; PAC-12 OUT; MANDATORY CREDIT; GREEN VALLEY NEWS OUT
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Allonzo Trier’s most recent drug test came back negative, meaning that the leading returning scorer for the Wildcats will be eligible to play on Saturday when Arizona plays a visit to UCLA.

Trier had been suspended for the first 19 games of the season following a positive test for a performance-enhancing drug. He appealed to the NCAA and actually won, claiming that he unknowingly ingested the substance after someone he trusted gave him a product to help him recover from a car accident during the offseason.

The NCAA’s stipulation, however, was that he could not play until the PED had cleared his system.

Trier averaged 14.8 points last season for Arizona. He’ll join a back court that already includes Kadeem Allen, Rawle Alkins and Kobi Simmons, as well as Kadeem Allen and Parker Jackson-Cartwright. Along with Lauri Markkanen, who has the look of a lottery pick, Trier was expected to be Arizona’s best player this season. While he has not been allowed to play this year, Trier has been practicing and traveling with the team. It may take him a while to work his way back into game shape and into the flow of the team, but it won’t be because he’s rusty.

The Wildcats are currently 17-2 on the year and 6-0 in the Pac-12. They play No. 3 UCLA in Pauley Pavilion on Saturday. The Bruins are a game out of first place in the conference standings.

Myles Davis leaves Xavier program

Myles Davis
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Myles Davis announced in a post on twitter on Friday evening that he will be leaving the Xavier basketball team.

“I would like to thank everyone and Xavier for allowing me to get my degree but my family and I have decided that it is time for me to move on from Xavier and start a new chapter in my life,” Davis wrote in the statement. “Wish my teammates the best of luck the rest of the season.”

Davis averaged 10.8 points and 4.1 assists while shooting 38.1 percent from three as a junior in 2015-16, and his skill set would have filled a void that the Musketeers are currently missing on their roster.

But he was suspended for the first 15 games of the regular season following a pair of incidents involving an ex-girlfriend over the summer, and since being reinstated to the team just three games ago, Davis has averaged 11 minutes, scored just two points and shot 0-for-8 from the field and 0-for-6 from three.

O.G. Anunoby’s knee injury is season-ending

BLOOMINGTON, IN - DECEMBER 28:  OG Anunoby #3 of the Indiana Hoosiers attempts a shot in the first half against the Nebraska Cornhuskers at Assembly Hall on December 28, 2016 in Bloomington, Indiana. (Photo by Dylan Buell/Getty Images)
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Yesterday, Indiana released a statement updating the status of O.G. Anunoby, their star forward and a potential lottery pick in the 2017 NBA Draft.

He was out indefinitely with a knee injury.

On Friday, Indiana’s worst fears were confirmed.

“It has been determined that O.G. Anunoby will undergo surgery on his right knee and will miss the remainder of the season,” head coach Tom Crean said in a statement. “He is expected to make a complete recovery. For a young man, O.G. has a very strong faith and a courageous spirit. We are going to do everything as a basketball family to help him recover and rehabilitate from this unfortunate situation.”

The diagnosis isn’t surprising. Anunoby suffered a non-contact knee injury when he came to a jump-stop, the kind of play that always seems to result in a torn ACL. The loss is a major one for an Indiana team that is already struggling to defend. Anunoby is one of the best and most versatile defenders in college basketball, and it’s a hole the 13-6 Hoosiers, who are already 3-3 in the Big Ten, may not be able to fill.

Weekend Preview: The four biggest story lines to follow

LAS VEGAS, NV - NOVEMBER 25:  Head coach Greg McDermott of the Creighton Bluejays talks with Maurice Watson Jr. #10 during the team's game against the Massachusetts Minutemen during the championship game of the Men Who Speak Up Main Event basketball tournament at MGM Grand Garden Arena on November 25, 2015 in Las Vegas, Nevada. Creighton won 97-76.  (Photo by Ethan Miller/Getty Images)
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FIVE STORY LINES TO FOLLOW

1. What will Creighton do at the point guard spot?: Suddenly, the most important story line in the Big East has become the future of this Creighton basketball team, and we’ll get our first glimpse of it against Marquette in Omaha on Saturday.

The Bluejays lost Mo Watson Jr., their starting point guard and an all-american this season, to a torn ACL on Monday. Watson was leading the nation in assists this season. He was the engine that made Creighton’s high-powered offense run. He was to the Bluejays what Lonzo Ball is to UCLA.

Greg McDermott is one of the more underrated coaches in college basketball, but this is going to be a massive overhaul for him. Their offensive attack was built around Watson’s abilities – the way he can push the ball in transition, the way he can get into the lane, the way he can find their myriad of 45 percent three-point shooters – and there isn’t another guy on the roster that can do those things.

There is still plenty of talent on that Creighton roster, but they’ll be playing the rest of the season without the head of their snake.

RELATED: Weekend picks against the spread

2. Indiana vs. Michigan State is critical, just not in the way we thought it would be: The Hoosiers and the Spartans were supposed to be two of the best teams in the Big Ten this season, but that’s not the way that the year has played out. The two teams have a combined 13 losses, while Indiana is a buzzer-beater from James Blackmon Jr. away from being 2-4 in the Big Ten.

The Spartans look like they have started to right the ship. They are just a game out of first place in the Big Ten standings, their freshmen are starting to play like they’re more than just freshmen and Miles Bridges is back from the ankle injury that cost him a few weeks. Indiana, on the other hand, is at a crossroads in their season. O.G. Anunoby appears to be out for a significant amount of time with a knee injury, and he is the one guy on that roster that can operate as a defensive stopper and something of a glue-guy. Last year, when Blackmon went down with a knee injury, Indiana’s season could have unraveled. Instead, Yogi Ferrell carried them to a Big Ten regular season title.

So while the Spartans will be playing a game they cannot afford to lose if they want to be Big Ten champs, Indiana is going to be trying to prove that 2016-17 isn’t going to be a total loss.

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3. Miami at No. 18 Duke, Sat. 8:15 p.m. (ESPN): Duke is going to be the biggest story line in the sport for the foreseeable future. Part of it is because they are Duke. They are always a massive story. But the more pressing issue is that this team has turned into the most fascinating team I can remember in college basketball. On paper, they are more talented than the 2015 Kentucky, the one that went 38-1. On the floor, they’re a mess. Harry Giles III is still a shell of himself, understandably so. Marques Bolden has been so bad that Chase Jeter and Javin DeLaurier have usurped his spot in the rotation. Jayson Tatum hasn’t adjusted to the college level the way we expected him to, and the only person in the program that seems to realize Luke Kennard is the best player on the team is Luke Kennard.

The leader on the bench, Coach K, is out recovering from back surgery. The leader on the floor, Amile Jefferson, is out with a foot injury.

And then there is Grayson Allen, who … well … you know. He keeps tripping people, and even when he doesn’t, we have successfully lumped him into some controversy on the floor for three straight games. Oh, and he’s the Preseason Player of the Year that just so happens to be playing out of position because the Blue Devils don’t have a point guard.

In 2015, when Duke had an identity crisis in January, they were shredded at home by Miami, losing by 16 points and having their season effectively ended by the public at large. They figured it out that year and won a national title. They’re at a similar crossroads this weekend. Is this when they start to turn things around?

4. First place battles in the ACC, Pac-12 and the SEC: There are a trio of headline-grabbing games this weekend featuring league leaders. No. 12 Louisville travels to No. 10 Florida State, who is tied for first in the ACC, a game ahead of the Cardinals. No. 14 Arizona, who it tied with Oregon for the top spot in the Pac-12 standings, treks to Pauley Pavilion to pay a visit to No. 3 UCLA, who is a game out of first. And finally, No. 5 Kentucky hosts No. 24 South Carolina, the last two undefeated teams in the SEC.

Three terrific games. Three terrific breakdowns right here.