Barack Obama, John Calipari

John Calipari: the charitable villain?

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Earlier today, ESPN published a terrific feature on John Calipari and the Kentucky program breaking down precisely how Coach Cal has managed to build Kentucky into the nation’s preeminent college basketball program.

And it’s simple, really: marketing.

Coach Cal is a very good basketball coach, but when it comes to x’s-and-o’s, he’s not one of the nation’s elite. All things being equal, I’d say there are probably ten coaches — maybe more — who I’d take to coach my team in a one game playoff before Cal. He’s an excellent recruiter and always has been, but he’s never been able to recruit at this level before; with the possible exception of those UCLA teams in the 1970’s, no one has.

What’s gotten him to this level is his ability to promote his program and the way that he does things at Kentucky. And there’s no better example than the one that King provided in the lead of his story:

Two days before his team’s first official practice of the season, the most polarizing — and, lately, most successful — figure in college basketball has the sudden urge to chase down Charlie Sheen.

John Calipari had spotted the Hollywood actor a few minutes earlier during a Cincinnati Reds playoff game, when both celebs were in the same suite.

[…]

With a Bloody Mary in his left hand and a Marlboro Red clamped between his fingers, Sheen places his right arm around Calipari, who’s dressed in a suit. Both men smile as a bystander snaps a picture with the coach’s cell phone. Hours later, in his office back in Lexington, Calipari is still giddy about the encounter — but not for the reasons you’d expect.

Calipari calls up the photo and then hands his phone to associate athletics director DeWayne Peevy, who manages his social media accounts.

“We’ve got to get this picture out on Twitter,” Calipari says. “It’ll generate some talk, don’t you think? How many followers does Charlie Sheen have?”

Peevy informs Calipari that more than 8 million people track Sheen on the popular site. The coach reclines in his black leather chair and grins.

“Tweet it,” he says.

That’s all it takes.

Cal has made himself more than simply a basketball coach. He’s a celebrity. He rubs elbows with the biggest names in basketball and the biggest names in hip-hop. He thrives on the attention, and there is no program in the country where he’ll receive more attention than at Kentucky. Why do you think he gave ESPN unlimited access to his program, not only for this story, but for the ‘All-Access: Kentucky’ TV show that aired. He knew what kind of attention that would bring his program, and he knew that ESPN would eat it up because of the number of eye balls that would be on TV screens when the shows aired.

It’s made him one of the most polarizing coaches in the country. Some people hate him. Others deify him. Me? I love the way he runs his program, but I also realize that everything that comes out of his mouth — especially when their are tape recorders rolling — is spoken for a reason. Everything has spin. Every interview he grants, he grants for a reason. He goes into every press conference with a game-plan.

But the most important thing to note with Coach Cal is that regardless of how you feel about him, he does use his influence in a way that benefits more people than just the prospects who will likely be making millions of NBA dollars regardless of where they go to school.

Take, for example, the Hoops for Haiti telethon he hosted back in 2010 that raised more than $1 million for earthquake victims. Or the $75,000 he raised for Kentucky’s Children Hospital by simply tweeting out a code to give when ordering a Papa John’s pizza. Or the telethon that he’s hosting on Wednesday night to help victims of Hurricane Sandy.

If you want to call John Calipari a glorified used car salesman, I probably wouldn’t disagree with you. If you wanted to say that the real purpose of the charitable ventures was to build up public support if he’s ever caught “cheating”, I’d call you a cynic, but probably not that far off.

But at the end of the day, regardless of the reasons behind it, Cal is raising a ton of money for people that are in need of the donations.

And that’s a point that simply cannot be glossed over.

Rob Dauster is the editor of the college basketball website Ballin’ is a Habit. You can find him on twitter @robdauster.

White decides to return to Nebraska

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Nebraska’s second-leading scorer from last season will return for his senior season as Andrew White III announced Wednesday he will withdraw his name from the NBA Draft.

“I felt good about the pre-draft process, White said in a statement released by Nebraska. “It was encouraging, and I gained as much ground as anyone throughout the process. I wanted one more year to fine tune my game and put myself in better position for the NBA next summer.  

“I want to thank the teams who invited me their in-house workouts, and Nebraska for supporting me during this process.  It has been very helpful in gathering information in preparation for my future Thank you to everyone who has been following my progress throughout the spring and being understanding and supportive, as I evaluated whether to turn pro or return for my senior year.”

White, a Kansas transfer, tallied 16.6 points per game last season while shooting 48.1 percent from the floor and 41.2 percent from 3-point range. He also pulled down 5.9 rebounds per game.

“We are excited to have Andrew remain with our program,” coach Tim Miles said. “This has been a valuable time for him, as he has tested his skills against some of the best competition and received very important insight from key NBA personnel.  

“We look forward to continuing to help Andrew’s development to improve his NBA profile even more than he already has done through this process.  I believe next year could be our most complete team with a great opportunity for success in the Big Ten and NCAA tournament, I’m happy Andrew will be with us to go out and prove it.”

The news is certainly welcome for the Cornhuskers and Miles, who will be under pressure to show improvement after back-to-back disappointing seasons following an NCAA tournament appearance in 2014. Shavon Shields, last year’s leading scorer, has exhausted his eligibility and the Huskers will need White to help fill the void.

Trimble coming back to Terps

Maryland guard Melo Trimble (AP Photo/Matt Hazlett)
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Melo Trimble is returning to Maryland.

The Terrapin guard will be back to for his junior season in College Park, according to multiple reports.

Trimble went from freshman first-rounder to question mark after a rough end to his sophomore season for Maryland in which his points per game, shooting percentage (both overall and from 3-point range) and rebounding dipped from his first season. Only his assists per game showed any sort of improvement. He waited until the last possible day to announce his intentions to return to school, but really his options were limited after seeing his production drop.

His decision to come back to school gives him a shot to restore his draft stock while Maryland gets its floor general back to help ease the transition from last year’s Sweet 16 squad that lost Diamond Stone, Rasheed Sulaimon and Jake Layman. The Terps might not be a sure-fire top-25 team with Trimble back, but their NCAA tournament chances are now significantly higher.

Nevada lands Martin twins

Caleb Martin, Jordan Roper
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Eric Musselman keeps adding reinforcements to his roster. For the 2017-18 season.

Musselman and Nevada received commitments from N.C. State transfers and twin brothers Caleb and Cody Martin, according to multiple reports.

That brings Nevada’s sit-out transfer count for this upcoming season to four with Hallice Cooke (Iowa State) and Kendall Stephens (Purdue) already in the fold. Under NCAA transfer rules, the quartet will have to sit out the upcoming season before being eligible in 2017-18.

Caleb averaged 11.5 points, 4.7 rebounds and 1.4 assists while shooting 36 percent from deep while Cody put up 6.0 points, 4.4 rebounds and 2.3 assists, shooting 43 percent from beyond the arc.

The timing of having four sit-out transfers works well for the Wolf Pack given that two of the team’s three leading scorers from last year, D.J. Fenner (a senior) and Cameron Oliver (a sophomore), return while senior transfers Marcus Marshall (Missouri State) becomes eligible. Having those four experienced transfers begin playing in 2017-18 while all but two players from this upcoming team slated to return makes Nevada an interesting team, a year from now.

Louisville big man heading to NBA Draft

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After a day of mixed messages, Louisville’s Chinanu Onuaku finally made it official.

He’s staying in the NBA Draft.

“After talking to my family and going through the NBA process,” Onuaku wrote in an Instagram post, “me and my family have decided that it would be best for me to keep my name in the draft.”

The day started out with Cardinals coach Rick Pitino telling multiple media outlets that the 6-foot-10 sophomore would remain in the draft after he declared last month without an agent and attended the draft combine. Onuaku, though, appeared to at least mildly refute that with an Instagram post that said his decision wouldn’t come until later Wednesday evening. Which it did, confirming Pitino’s words.

The confusion may have been frustrating for observers, but Onuaku’s social media presence no doubt has benefited from the bizarre day.

Onuaku averaged 9.9 points, 8.5 rebounds, 2.0 blocks and 1.6 assists in 24.6 minutes per game last season, making his per-40 numbers, a metric NBA teams like to take into consideration, nothing short of fantastic. He also shot a not-so-shabby 62.0 percent from the floor. His size, athleticism and ability to score around the basket (he’s taken one 3-pointer in two seasons) make him a potential first-round selection in next month’s draft.

The 19-year-old Onuaku underwent a procedure on his heart last week due to Wolff-Parkinson-White syndrome. It has been described as a minor procedure that will not affect his ability to play long-term or work out with teams leading up to the draft.

The Cardinals, meanwhile, should be able to absorb Onuaku’s loss seemlessly as they return the bulk of last year’s team that went 23-8 and was ranked 10th in KenPom, but was banned from the postseason as a result of the Katina Powell bombshell. Newcomers Tony Hicks (Penn transfer) and V.J. King (consensus top-30 recruit) will also make for solid additions.

Swanigan staying for sophomore season

Purdue's Vince Edwards (12), Purdue's Caleb Swanigan (50) and Purdue's A.J. Hammons (20) celebrate during the second half of an NCAA college basketball game against the Illinois in the quarterfinals at the Big Ten Conference tournament, Friday, March 11, 2016, in Indianapolis. Purdue won 89-58. (AP Photo/Michael Conroy)
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Purdue will once again be rolling out a formidable frontcourt in the 2016-17 season.

Boilermaker big man Caleb Swanigan is withdrawing from the NBA Draft to return to West Lafayette for his sophomore season, the school announced Wednesday.

The NBA is right there and always will be,” Swanigan said in the school’s press release, “but you always have to have patience and do what’s best for you.”

Purdue is losing 7-foot senior A.J. Hammons, but will be once again teaming Swanigan with Isaac Haas (7-2) and Vince Edwards (6-8) that will allow them to roll out a supersized lineup that is sure to be a difficult one to face off against.

The 6-foot-9, 250-pound Swanigan, who likely would have landed as a second-round pick, averaged 10.2 points, 8.3 rebounds and 1.2 assists and was a finalist for the Wayman Tisdale Award for the country’s top freshman.

“We are excited that (Swanigan) has withdrawn from the NBA Draft and will return to Purdue,” head coach said Matt Painter in a statement released by the school. “He has the potential to make a huge jump from his freshman season and will be a big part of what we do next year. He received great experience going through this process and will use the feedback he received to make him a more diverse player.”

Purdue is probably a rung down from Michigan State and Wisconsin at the top of the league, but the return of Swanigan pulls them closer to competing at the top of the league next season.