John Calipari: the charitable villain?

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Earlier today, ESPN published a terrific feature on John Calipari and the Kentucky program breaking down precisely how Coach Cal has managed to build Kentucky into the nation’s preeminent college basketball program.

And it’s simple, really: marketing.

Coach Cal is a very good basketball coach, but when it comes to x’s-and-o’s, he’s not one of the nation’s elite. All things being equal, I’d say there are probably ten coaches — maybe more — who I’d take to coach my team in a one game playoff before Cal. He’s an excellent recruiter and always has been, but he’s never been able to recruit at this level before; with the possible exception of those UCLA teams in the 1970’s, no one has.

What’s gotten him to this level is his ability to promote his program and the way that he does things at Kentucky. And there’s no better example than the one that King provided in the lead of his story:

Two days before his team’s first official practice of the season, the most polarizing — and, lately, most successful — figure in college basketball has the sudden urge to chase down Charlie Sheen.

John Calipari had spotted the Hollywood actor a few minutes earlier during a Cincinnati Reds playoff game, when both celebs were in the same suite.

[…]

With a Bloody Mary in his left hand and a Marlboro Red clamped between his fingers, Sheen places his right arm around Calipari, who’s dressed in a suit. Both men smile as a bystander snaps a picture with the coach’s cell phone. Hours later, in his office back in Lexington, Calipari is still giddy about the encounter — but not for the reasons you’d expect.

Calipari calls up the photo and then hands his phone to associate athletics director DeWayne Peevy, who manages his social media accounts.

“We’ve got to get this picture out on Twitter,” Calipari says. “It’ll generate some talk, don’t you think? How many followers does Charlie Sheen have?”

Peevy informs Calipari that more than 8 million people track Sheen on the popular site. The coach reclines in his black leather chair and grins.

“Tweet it,” he says.

That’s all it takes.

Cal has made himself more than simply a basketball coach. He’s a celebrity. He rubs elbows with the biggest names in basketball and the biggest names in hip-hop. He thrives on the attention, and there is no program in the country where he’ll receive more attention than at Kentucky. Why do you think he gave ESPN unlimited access to his program, not only for this story, but for the ‘All-Access: Kentucky’ TV show that aired. He knew what kind of attention that would bring his program, and he knew that ESPN would eat it up because of the number of eye balls that would be on TV screens when the shows aired.

It’s made him one of the most polarizing coaches in the country. Some people hate him. Others deify him. Me? I love the way he runs his program, but I also realize that everything that comes out of his mouth — especially when their are tape recorders rolling — is spoken for a reason. Everything has spin. Every interview he grants, he grants for a reason. He goes into every press conference with a game-plan.

But the most important thing to note with Coach Cal is that regardless of how you feel about him, he does use his influence in a way that benefits more people than just the prospects who will likely be making millions of NBA dollars regardless of where they go to school.

Take, for example, the Hoops for Haiti telethon he hosted back in 2010 that raised more than $1 million for earthquake victims. Or the $75,000 he raised for Kentucky’s Children Hospital by simply tweeting out a code to give when ordering a Papa John’s pizza. Or the telethon that he’s hosting on Wednesday night to help victims of Hurricane Sandy.

If you want to call John Calipari a glorified used car salesman, I probably wouldn’t disagree with you. If you wanted to say that the real purpose of the charitable ventures was to build up public support if he’s ever caught “cheating”, I’d call you a cynic, but probably not that far off.

But at the end of the day, regardless of the reasons behind it, Cal is raising a ton of money for people that are in need of the donations.

And that’s a point that simply cannot be glossed over.

Rob Dauster is the editor of the college basketball website Ballin’ is a Habit. You can find him on twitter @robdauster.

VIDEO: Michigan State’s Miles Bridges is dunking again

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Just what you wanted to see, a video of former Michigan State star Denzel Valentine throwing an alley-oop off the glass to current Michigan State star Miles Bridges in a Pro-Am in Michigan:

VIDEO: Kentucky’s entry into the #DriveByDunkChallenge

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A day after Grayson Allen threw an alley-oop to Trevon Duval for Duke’s entry into the #DriveByDunkChallenge, Kentucky’s team of freshmen decided to do one of their own:

https://twitter.com/i/web/status/889947577734574085

That would be, in order, Johnny David, Jarrod Vanderbilt, Nick Richards, PJ Washington and Kevin Knox abusing some poor sap’s rim somewhere in Lexington.

But was that better than John Calipari’s attempt?

VIDEOS: Michigan State’s Miles Bridges puts on another show at local summer Pro-Am

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Watching Michigan State’s Miles Bridges throw down high-level dunks in local summer pro-ams has been a good way to pass the time the last few weeks.

The 6-foot-7 Bridges has been annihilating rims all summer as he had more ridiculous dunks on Tuesday night. Playing with former Michigan State star Denzel Valentine and some of his current Spartans teammates, Bridges had more crowd-pleasing plays to add to his summer reel.

Lansing State Journal reporter James Edwards III has been on the scene for Bridges’ games all summer as he has more dunks from the future lottery pick.

Minnesota keeps in-state three-star 2018 guard Gabe Kalscheur at home

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Minnesota is keeping a big-time shooter at home as Class of 2018 shooting guard Gabe Kalscheur pledged to the Golden Gophers on Tuesday.

The 6-foot-4 Kalscheur is the third in-state prospect to pledge to head coach Richard Pitino in the Class of 2018 as he joins three-star forward Jarvis Thomas and four-star big man Daniel Oturu. The three-star Kalscheur gives Minnesota a valuable floor spacer and a winner as he’s a three-time state champion at DeLaSalle. All three of these commitments also played together with Howard Pulley in the Nike EYBL.

During this spring and summer in the Nike EYBL, Kalscheur averaged 14.9 points and shot 39 percent from three-point range as he made 61 treys in 21 games.

Pitino has certainly done a nice job of keeping local players home as he’s hoping that trend continues with upcoming in-state five-star prospects like 2018 point guard Tre Jones and 2019 forward Matthew Hurt. The Golden Gophers will have to win national recruiting battles to keep those guys home, but they’ve done a nice job of getting the other guys that they need to keep home.

North Carolina and NCAA set August hearing

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North Carolina and the NCAA have released additional responses and set the dates for a future hearing on Tuesday amid an investigation into paper classes given by the university’s African-American Studies Department.

The NCAA’s allegations center around UNC’s athletes — most notably members of football, men’s and women’s basketball teams — allegedly being guided to the fake classes in order to keep GPAs high enough to remain eligible. The fake classes typically had a high number of athletes enrolled each semester.

While North Carolina argued in May that this should be a school matter and not an NCAA matter, the NCAA responded to the matter in its belief that it has the right to investigate the classes. North Carolina is facing five top-level charges in the case with lack of institutional control among the charges.

A two-day hearing will be held with the NCAA in Nashville on August 16-17.

“The hearing is the next step in bringing closure to this longstanding issue by allowing us the opportunity to address the Committee on Infractions and present the facts,” said Joel Curran, vice chancellor of University communications. “The NCAA has requested certain individuals from the University attend the proceedings. It is standard practice for the current head coaches of programs referenced in a notice of allegations to attend. Therefore, Coaches Larry Fedora (football), Sylvia Hatchell (women’s basketball) and Roy Williams (men’s basketball) will accompany University representatives to the hearing.”