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Butler, VCU getting more than wins with this Final Four

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Even if Butler or VCU fail to win the NCAA tournament, a Final Four berth will pay huge dividends for years to come. And not just in money, either.

The Bulldogs and Rams figure to reap rewards in recruiting and exposure while the schools can expect massive rises in admissions, advertising and overall revenue.

Not bad for winning four games in March.

When George Mason made the Final Four in 2006, a study conducted by one of the school’s professors estimated the school  reaped more than $677 million in free media coverage. Also, admissions inquiries rose 350 percent, active alumni increased 25 percent and unique viewers to the official athletic department web site shot up 702 percent.

When Butler played in last year’s Final Four, the school estimated it was worth nearly $450 million to the school in advertising. This year could be down a bit because of VCU’s addition, but it’ll still be massive.

The schools can do even better for themselves by taking advantage of the moment in recruiting, too. They won’t start bringing in five-star players, but they’ll be able to attract interest in guys they wouldn’t have before and able to improve their overall class quality.

“Take a peek at what Butler was able to accomplish this last year. They got Kellen Dunham, who’s potentially a Top 100 player,” said Evan Daniels, the national recruiting analyst for Scout.com.

“Now, will it help them get into the recruiting of a different type of player? Sure. Butler was right there with Cody Zeller last year. They didn’t get him, but they were right there until the end.”

Zeller, rated as a five-star center, signed with Indiana. It’s unlikely Butler would’ve even tried recruiting him – or that Zeller would’ve considered it – without that Final Four.

“Visibility is the biggest thing,” Daniels said. “It gives them a quicker in with kids. Maybe a kid in Kentucky, maybe he didn’t know VCU. Maybe them making the Final Four is how he found out about the school. Now [coach] Shaka Smart can get on the phone and the kid’ll listen.”

However, Daniels emphasizes that the Butler and VCU coaching staffs won’t spend all their time chasing after big-name prospects. They’ve already reached the Final Four by identifying players they want for their systems, and won’t completely go away from what’s worked.

Consider what George Mason did with its first recruiting class after the ’06 Final Four. It signed one 3-star recruit in Vlad Moldoveanu and three 2-star players. Two, Cam Long and Isaiah Tate, ended up playing key roles on their season’s CAA championship team. (Moldoveanu transferred after his sophomore year to American, where he averaged nearly 20 points a game the last two years.) But all were from the D.C. area, right by the Mason campus.

After that, the Patriots branched off into New York, Florida and other areas, signed three 3-star players and built what’s become a deep, talented team.

So if Butler and VCU don’t return to the Final Four next season, don’t be surprised. But if it happens in two or three years from now, that’s where the Final Four will have paid off.

Again.

You also can follow me on Twitter @MikeMillerNBC.

No. 12 West Virginia takes down Texas

MORGANTOWN, WV - FEBRUARY 20:  Tarik Phillip #12 of the West Virginia Mountaineers forces a turnover against Jarrett Allen #31 of the Texas Longhorns  at the WVU Coliseum on February 20, 2017 in Morgantown, West Virginia.  (Photo by Justin K. Aller/Getty Images)
(Photo by Justin K. Aller/Getty Images)
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West Virginia raced out to a big lead and rode out a late Texas rally as the No. 12 Mountaineers captured a 77-62 home Big 12 win on Monday night.

During a weird night that featured West Virginia head coach Bob Huggins going to his knees after his defibrillator activated during a first-half timeout, the Mountaineers shot the ball well and held on for the win. Huggins went to his knees late in the first half as his team approached him on the floor during a timeout. He returned to the sidelines to finish the first half and coached the second half with no further incident.

As for the action on the floor, the Mountaineers (22-6, 10-5) shot 42 percent from three-point range as junior guard Jevon Carter continues a solid stretch of play as he finished with 24 points. Reserve wing Lamont West also provided a great boost off the bench for the Mountaineers by dropping in six three-pointers and finishing with 23 points in 21 minutes. Elijah Macon added 10 points as well for West Virginia, continuing his strong play over the last three games.

Texas (10-18, 4-11) tried to make a late push to get back in this one but they ultimately didn’t have enough after getting down double digits. Freshman center Jarrett Allen finished with a team-high 17 points while also throwing down a huge poster dunk.

Eric Davis Jr. (14 points), Kerwin Roach Jr. (13 points) and Andrew Jones (11 points) also finished in double-figures for the Longhorns but they were only 3-for-13 from three-point range.

West Virginia has two out of three on the road for the rest of the Big 12 schedule as they have to play at TCU, at Baylor and at home against Iowa State.

If the Mountaineers can take two of three they’ll be in great position for a potential top-four seed as long as they don’t bow out early in the Big 12 tournament.

Bacon leads No. 19 Florida State to rout of Boston College

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(Photo by Chet Strange/Getty Images)
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TALLAHASSEE, Fla. (AP) Dwayne Bacon had 16 points and 13 Florida State players had at least four points, helping the 19th-ranked Seminoles bounce back from two straight losses with a 104-72 victory over Boston College on Monday night.

Bacon went over the 1,000-point mark for his career on a 3-pointer early in the second half after going scoreless in last Saturday’s loss at Pittsburgh.

PJ Savoy added 15 points and the Seminoles’ bench accounted for 59 points. Jonathan Isaac (14 points) and Jarquez Smith (10) also scored in double figures, and FSU (22-6, 10-5 Atlantic Coast Conference) never trailed and led by 34 (75-41) six minutes into the second half.

Kai Bowman had 24 points and Jerome Robinson 21 for Boston College (9-19, 2-13), which has lost 11 straight and 13 of its last 14.

BIG PICTURE

Boston College: The Eagles have lost 16 straight conference road games, including eight by 20 points or more. The game against Florida State started a stretch when BC plays three of its final four regular season games on the road.

Florida State: The Seminoles have reached double-digit wins in conference play for the first time since going 12-4 in 2011-12. FSU won the ACC Tournament that same season, and it was also the last time it made the NCAA Tournament.

CENTURY MARK

This was the fifth time this season the Seminoles have scored 100 or more points in a game, which is the first time that has happened since 1992-93.

It is the third time they have had two or more 100-point games in ACC play and the first since 1992-93.

UP NEXT

Boston College: The Eagles host Virginia Tech on Saturday. The Hokies won the first game on Jan. 25, 85-79.

Florida State: The Seminoles travel to Clemson on Saturday. They beat the Tigers by 48 points (109-61) on Feb. 5.

More AP college basketball at http://collegebasketball.ap.org and https://twitter.com/AP-Top25

Follow Joe Reedy on Twitter at http://www.twitter.com/joereedy

VIDEO: Bob Huggins drops to knees, needs medical assistance during timeout

West Virginia's Teyvon Myers (0) talks with head coach Bob Huggins during the second half of an NCAA college basketball game against Western Carolina, Wednesday Dec. 7, 2016 in Charleston, W.Va. West Virginia won 90-37. (AP Photo/Tyler Evert)
(AP Photo/Tyler Evert)
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West Virginia head coach Bob Huggins needed some medical assistance during Monday night’s Big 12 home game against Texas as he went to one knee during a timeout late in the first half.

The 63-year-old Huggins grabbed a bit at his chest as he was on the floor on both knees as he went to meet his team on the floor during a timeout. Huggins regained his composure and finished up the first half before going to the locker room with his team. In one closeup shot, the camera appeared to catch Huggins mouthing over to Texas head coach Shaka Smart that he was okay to continue.

Huggins has previously had heart issues before as he suffered a heart attack in Sept. 2002 that nearly killed him. The first hospital Huggins went to after the heart attack was not equipped to handle the seriousness of his condition and he had to travel 15 miles via ambulance for emergency surgery.

According to ESPN’s Holly Rowe, Huggins said his defibrillator went off and he was having issues with it. Huggins said that it has since been corrected and he returned to coach in the second half. Mike Casazza of the Charleston Gazette-Mail reported that West Virginia said that Huggins was, “lightheaded.”

Hopefully this sort of thing doesn’t happen again and Huggins can continue to coach like normal.

#POSTERIZED: Texas freshman Jarrett Allen dunks with authority on West Virginia defender

NEW YORK, NY - NOVEMBER 22:  Jarrett Allen #31 of the Texas Longhorns drives to the basket on Lucas Siewert #25 of the Colorado Buffaloes in the first half during the consolation game of the Legends Classic at Barclays Center on November 22, 2016 in the Brooklyn borough of New York City.  (Photo by Michael Reaves/Getty Images)
(Photo by Michael Reaves/Getty Images)
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Texas freshman Jarrett Allen showed why he was a McDonald’s All-American and NBA Draft prospect on Monday night as the big man put down a ferocious dunk on a West Virginia defender.

Just the sheer force of that dunk was impressive and Allen used all of his wingspan to deliver it.

No. 18 Virginia collapses in stunning overtime loss to Miami

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Freshman Bruce Brown knocked down the go-ahead three-pointer with under 30 seconds left on Monday night as Miami captured a key ACC road win over N0. 18 Virginia with a 54-48 overtime win.

Miami used a 9-2 run in the final minutes of regulation to force overtime as they looked dead for most of the game on offense. The Hurricanes only managed to shoot 36 percent from the field and 21 percent from three-point range but they were bailed out by going 20-for-22 from the free-throw line. Brown only had two field goals but finished with a team-high 14 points while Kamari Murphy (10 points, nine rebounds), Dejan Vasiljevic (10 points) and Davon Reed (nine points) also provided offense.

The Hurricanes (19-8, 9-6) entered this game having only two top-50 wins this season so this is a huge NCAA tournament booster for them as it should give Miami a lot more confidence heading into the home stretch. Miami still has a tough schedule the last weeks of the regular season but it also gives them more opportunities to get quality wins and grab a better seed.

For Miami to also win this one — and go 3-0 — without starting point guard Ja’Quan Newton during his suspension is also a testament to how much this team has improved. Newton’s offense should help the Hurricanes quite a bit and they get another test against Duke on Saturday.

Virginia (18-9, 8-7) lost for the fourth consecutive game as they continue a recent freefall that has exposed its offensive issues. For a team that has competed for the ACC regular season title lately, they are now just one game over .500 in the ACC entering the final stretch of the regular season.

Senior point guard London Perrantes (2-for-15, four points) struggled to find his shot on Monday as Devon Hall led Virginia’s offense with 15 points. For awhile it looked like Virginia would be able to win just by holding Miami in the 30s but the Hurricanes generated enough late offense to creep back in.

On a night when Malcolm Brogdon was in the house to get his number retired, this Virginia team once again showed how badly they miss having a go-to scorer like him from last season. They don’t have a closer, and although Perrantes has hit some big shots, he needs help setting them up if he gets crowded by a defender.

This year’s Virginia team can sometimes still manage wins just by slowing things down and trying to get stops. That means they are also susceptible to getting run out of the gym against good offensive teams because this team really struggles to put up points right now. It also means they have a difficult time closing teams out as we saw on Monday night with Miami’s late comeback.

ACC teams might be more familiar with Virginia’s scheme and personnel than normal programs and it will be interesting to see how the Cavaliers look during the quick turnaround of the NCAA tournament.